French brand of high-end jewelry and fashion accessories, BELCOURT PARIS is inspired by North African and Middle Eastern cultures to create its universe. Its mainly French manufacturing allows its pieces to offer unparalleled know-how. BELCOURT PARIS aims to be the meeting of two dazzling, magical and captivating galaxies.
For several years, the founder has imagined BELCOURT PARIS. An imagination nourished by the stories of Albert Cossery or Naghib Mafhouz, the heady sound of the oud, the voice of Oum Khaltoum, the wanderings in the souks and the waves of Essaouira. But not only that... The myth of the Queen of Sheba, the tales of the Thousand and One Nights or the history of Pharaonic Egypt are all inspiration and poetry for her.
“A unique and current Arabian lifestyle”
She then hopes to build a fashion brand combining French elegance and the exuberance of the Arab world. Her personal origins push her to design a wardrobe that resembles her: singular, sober, chic and imbued with all the richness of the Middle East and the Maghreb.
The brand aspires to create an Arabian lifestyle, unique and contemporary, a picturesque but accessible universe. And why not take your guests on a delicious journey to discover or rediscover the multiple face of this region as well as its cultural and artistic heritage.
Our heritage
Behind BELCOURT PARIS creations hide our story but also yours. The brand takes its name from a popular district of the city of Algiers and the French capital, fashion mecca, Paris. Our story begins like many others: the frustration of not finding jewelry and accessories on the market that align with our idea of fashion.
Through unique, original fashion with a sought-after, authentic and casual aesthetic, Belcourt Paris draws the contours of a rich, prolific and fascinating civilization. A fashion that suits us, defines us, transcends us. A fashion that allows you to express yourself and loudly assert who you are!
“The alliance of French elegance and Middle Eastern exuberance”
The first collection called Origins pays homage to Berber history and culture. The Berber community is multiple and not entirely homogeneous. The majority live in North Africa (Morocco, Algeria, Tunisia, Libya, etc.). But also in Niger, Mali, Mauritania, Burkina Faso or even Egypt or the Canary Islands. A mosaic of peoples, languages, stories that have their freedom in common, Amazigh meaning free man.
BELCOURT PARIS was inspired by this freedom to create its first collection with a minimalist design, with clean lines using high-end materials. We favor work and relationships with artisans at the heart of the different jewelry trades and techniques.
Our ambition
To guide our creations, our values accompany us as well as certain criteria. Jewelry calls for a demanding creative process. And to do this, we seek the perfect balance between the first sketches and the final pieces.
We want to offer everyone who recognizes themselves in BELCOURT PARIS exceptional but also durable pieces. We favor production in France, in Paris (when possible), a guarantee for us of a certain requirement, of respect for our values and our commitment.
“Durable pieces that accompany your daily life, your style, your identity”
We pay particular attention to the design of our pieces and their finishes. We control all stages, from design to manufacturing. We favor sustainable materials, lead-free brass for example and organic cotton for our t-shirts.
We want our pieces to live and evolve every day alongside you. Durable pieces that accompany your style, your personality, your identity, your daily life. Pieces that bear witness to your journey, your ambitions, your successes, your life. Pieces that say who you are!
Finally, our ambition is to see one day, a place come to fruition, somewhere in Paris or elsewhere to welcome you. But that's another story.